Afro-Netizen has promoted books before. However, the timing of the publication of "The Green Collar Economy" by GreenForAll founder, Van Jones, the presidential campaign and what's going on between Wall Street, Main Street and MLK Boulevard highlights the importance of Jones' book.
You have heard Hillary Clinton, Barack Obama, Nancy Pelosi -- even Republican political figures reference "green collar jobs" in the rally cry for a new economy built on energy independence and a heightened environmental stewardship that for the next generation of American voters may become an inviolable non-partisan issue like Social Security or, dare I say, Israel.
Beyond the political rhetoric whose growing lexicon has now subsumed "green collar" this and "green economy that, is the actual substance and context that every voter -- every American -- should understand. Most especially, we as people of color must commit to understand and advocate for our integral inclusion and leadership in the shaping of the social policy and business development in the emerging "green economy".
As Jones articulates so well, the green economy's success depends on our early and broad involvement as people of color to ensure that the fruits of our country's labor in this area produce not just a more vibrant workforce, but secure the type of "eco-equity" that the mainstream American environmental movement has been conspicuously silent on.
So, without further ado, here's a taste of a groundbreaking book we all should read and spread the word about with as much zeal as we do the chain letters that (rightly or wrongly) compel us to think, feel or do something away from our computer screens.
Still not sure what the heck "green collar jobs" are and why we should care?
Read on . . . (and BUY THIS BOOK TODAY!)
The possibilities are endless. Someone says “green jobs,” and our minds go to Buck Rogers.
Let’s be clear, the main piece of technology in the green economy is a caulk gun. Hundreds of thousands of green-collar jobs will be weatherizing and energy-retrofitting every building in the United States. Buildings with leaky windows, ill-fitting doors, poor insulation, and old appliances can gobble up 30 percent more energy.
That means owners are paying 30 percent more on their heating bills. And it often means that 30 percent more coal-fi red carbon is going into the atmosphere. Drafty buildings create broke, chilly people—and an overheated planet.
Another bit of high-tech green technology is the clipboard. That tool is used by energy auditors as they point out energy-saving opportunities to homeowners and renters. This job does not require much training and can be an early entry point into the booming world of energy consultation and efficiency. And one consultation can save an owner hundreds—or even thousands—of dollars annually.
Other green-collar workers can then follow up with other tasks for building owners: wrapping hot-water heaters with blankets, blowing insulation, plugging holes, repairing cracks, hauling out old appliances, replacing old windows with the double-glazed kind.
Other pieces of green tech are ladders, wrenches, hammers, tool belts, and nonslip work boots. Those are the space-age gadgets used by solar-panel installers every day.
The point is this. When you think about the emerging green economy, don’t think of George Jetson with a jet pack. Think of Joe Sixpack with a hard hat and lunch bucket, sleeves rolled up, going off to fix America. Think of Rosie the Riveter, manufacturing parts for hybrid buses or wind turbines. Those images will represent the true face of a green-collar America.